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Ditemukan 1 dari pencarian Anda melalui kata kunci: author=Pearce & Robinson
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cover
Manajemen Strategis Formulasi, Implementasi, dan Pengendalian
Komentar Bagikan
Pearce & Robinson

Buku teks komprehensif ini menyajikan pendekatan teoretis dan praktis mengenai manajemen strategis korporasi. Pembahasan mencakup formulasi misi perusahaan, analisis lingkungan eksternal dan industri, implementasi strategi melalui penataan struktur dan budaya organisasi, hingga sistem pengendalian serta evaluasi jangka panjang guna menciptakan keunggulan kompetitif yang berkelanjutan.

Edisi
-
ISBN/ISSN
9789796914647
Deskripsi Fisik
654 hlm.
Judul Seri
-
No. Panggil
658.4012 PEAm